Fiat to Launch New Strada Small Pickup Truck in its Home Market


Starting from next week, Fiat will offer its new Strada pickup truck in its home market of Italy. The Strada is Fiat's second best-selling commercial vehicle after the Ducato with 127,800 units sold worldwide in 2011. It is built at the company's FIASA plant in Betim, Brazil.

The revised light commercial model comes in three flavors named Working, Trekking and Adventure plus three body styles, including short cab, long cab and the four-seater crew cab for a total of six different variants.

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