Toyota is participating in the Berlin Police force's efforts to go green by providing an initial batch of three Prius hybrids for its "Initiative 120" program that calls for the use of alternative fuel and low CO2 emission cars.

In the first phase of "Initiative 120", the Berlin police will use a total of eleven vehicles that also include two examples of each of these models: the Opel Ampera extended range EV, the Renault Fluence sedan Z.E and Kangoo Van Z.E., and the Mitsubishi i-MiEV hatchback.

According to a report from Japan's Nikkei business daily, Mitsubishi is developing a pure-electric light truck that will be launched onto the market in the second quarter of 2013.

Mitsubishi has been one of the first carmakers to enter the EV market with its iMieV, an all-electric city car that like the Outlander SUV has also spawned PSA Peugeot Citroen variants.

Speaking of the Outlander, the report states that a plug-in hybrid version of Mitsubishi’s crossover will also hit the market at the same time as the electric truck.

While some carmakers are trying to endorse pure-electric vehicles as being different and new, others like Mitsubishi are taking a different approach promoting them as the "new normal".

That's the name of Mitsubishi's latest marketing campaign, which will see the Japanese auto manufacturer flooding a quiet Midwest town called –wait for it- Normal with 1,000 MiEV electric cars.

In addition, Mitsubishi will help install a high-tech EV charging infrastructure comprising of 30 ultra-fast Level 3 quick charge "refueling" stations spread across the town.